Born in Copparo, Emilia-Romagna, 1926. After studying architecture in Venice, he started working as an advertising artist for SIC winning the gold medal in advertising and the National Prize for Advertising. Starting from the 1960s he designed advertising campaigns for the Bocconi University, Ceramiche Pozzi, IBM, Illy, Metropolitana Milanese, Necchi, Philips, Phonola, and others. He died in Milan, Lombardy, 1994. In 2008 the Centro Studi Dante Bight was founded in Copparo to promote his artistic and design work.