Title
Artrosil B1

Designer
Franco Grignani

Firm
Studio Grignani

Year
1949

Client
Dompé

Medium
Advertising

Size
23×32.5 cm

Notes
A beautiful advertisement for an arthritis drug that uses a screen printed photograph and bright primary colors typical of the Italian graphics from the 1950s. The line screen effectively suggest the movement of the jumper, the black rule represent the bar, and the colored figures emphasize the dynamism of the layout. [NM]

Tags
Pharma

Source
Display