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Title
Montecatini

Designer
Carlo Dradi

Year
1960

Client
Montecatini

Medium
Mark

Notes
An outstanding mark designed for Montecatini, then the major Italian chemical industry. The mark effectively combines the initial letter of Montecatini and a chemical flask, that was a symbol used since the company’s foundation. The second image shows a series of sketches by Carlo Dradi.

Title
Montecatini

Designer
Carlo Dradi

Year
1960

Client
Montecatini

Medium
Mark

Notes
An outstanding mark designed for Montecatini, then the major Italian chemical industry. The mark effectively combines the initial letter of Montecatini and a chemical flask, that was a symbol used since the company’s foundation. The second image shows a series of sketches by Carlo Dradi.